[휩드 WHIPPED] Contents Marketer (US)

Job Description

[Team Introduction] The North American Business Team is dedicated to growing innovative Korean beauty brands into global brands in the North American market. Having entered premium distribution channels such as Sephora and Amazon, we are focusing on creating authentic brand stories that resonate with North American consumers, going beyond simple sales. Our mission is to promote the value of Korean beauty to the world through content centered on TikTok and Instagram, and to build deep connections with local communities. [What Can You Gain from This Position?] - Experience in developing storytelling content strategies that combine data and creativity - Growth into a global brand marketer leading the North American market [Key Responsibilities] Design all digital touchpoints to establish the brand as a beloved player in the North American market. - Content Planning and Production : Planning and producing high-quality content that spreads brand identity, primarily through global social media platforms such as Instagram and TikTok - Performance Analysis and Optimization : Analyzing content engagement and ROAS metrics, and continuously refining strategies through A/B testing

Qualifications

- Over 3 years of practical experience in content marketing (experience in content planning and production required) - In-depth understanding of social media platforms (Instagram, TikTok algorithms and trends) - Experience in data-driven decision-making (analyzing performance indicators and incorporating them into strategy) - Basic English communication skills (speaking skills required) - No impediments to overseas travel, ability to travel to North America for business trips

Preferred

High understanding of the North American beauty/lifestyle community and visual trends Someone who prefers rapid execution and continuous improvement over perfection

Etc

Benefits and Welfare <We are continuously developing systems that allow our members to be fully engaged.> • Annual Whipd gift certificate worth 200,000 KRW • 60% employee discount • 600,000 KRW healing allowance • 100,000 KRW gift certificate for holidays (Chuseok, Seollal) • Birthday half-day leave and bonus • Annual health checkup • Catch-up Day (Team activity support) • Refresh Day (Early departure on the first Friday of every quarter) • Flexible working hours (Arrival between 8:00 AM and 10:00 AM, departure between 5:00 PM and 7:00 PM) • 1 hour and 30 minutes lunch break • EDGE Program support (Employee Development and Growth Education) - A system to support conferences and seminars necessary for members' job duties

Preferred Visas

Benefits

Cover Letter

Required

Portfolio

Optional