[ANUA] Taiwan Performance Marketing Manager

Job Description

- Overall performance marketing operations for Anua in Taiwan - Operation and performance management of major digital advertising channels such as Meta and Google - Testing ad creatives and analyzing performance by product and content - Deriving insights based on consumer responses and purchase data in the Taiwanese market - Support for the creation of visual content, including main banners, category banners, and promotional banners for the company's online store - Monitoring Taiwanese beauty trends and competitor content

Qualifications

- Candidates with at least 2 years of relevant experience - Candidates with excellent Chinese communication skills - Candidates with direct experience managing digital advertising media such as Meta Ads and Google Ads

Preferred

[Experience] - Experience in performance marketing for beauty/K-Beauty brands - Native-level Chinese language proficiency - Experience studying or living in Taiwan - High interest in and understanding of the Taiwanese beauty market - High understanding of social media content and trends [Characteristics] - Values ​​team growth through collaboration with managers as well as individual performance - Interested in identifying problems and making improvements rather than simply managing operations - A performance marketer who views both numbers and content - The judgment to respond calmly and accurately to issues regarding internal/external feedback - Insights into the Taiwanese market and consumers - Proactiveness to proactively propose ideas and quickly seize and execute opportunities

Preferred Visas

Cover Letter

Required

Portfolio

Optional