[THOME/Global] Growth Content Marketer

Job Description

· Identify trends and winning content in US-centric global social media, and analyze success factors such as hooking points, narrative, and structure using AI tools like Claude and ChatGPT. · Plan concepts and scripts by reflecting THOME products' USPs and global consumer needs in the analysis results, and directly execute the entire short-form content production process. · Analyze the performance of key content to incorporate into future planning and experiments, and improve quality by repeatedly applying proven formats. · Provide feedback by creating references, scripts, and production guides to enable external creators to replicate winning content, and collaborate with creator program managers to plan content missions for each program and develop high-quality content.

Qualifications

· At least 3 years of relevant experience in global content marketing, influencer marketing, etc. · Experience in directly planning the hooking points, narrative, and video composition of global short-form content on platforms such as TikTok and Instagram, as well as filming, editing, and publishing it. · Experience in analyzing North American social media trends and viral content to apply them to new content planning. · Experience in analyzing or planning content using AI tools such as Claude and ChatGPT. · Experience in deriving insights and implementing improvement plans based on content performance data. · Ability to conduct content research, planning, and production in English (language proficiency scores required).

Preferred

· Experience generating significant organic results, such as high views, saves, and shares, with content created by oneself · Experience managing personal social media channels or working as a content creator · Experience collaborating with external creators to provide content planning, production guides, and feedback · Experience in content marketing for beauty, skincare, or consumer goods brands · Proficient in using short-form video editing tools such as CapCut · Experience improving content production efficiency by utilizing AI-based video, image, and audio production and editing tools

Etc

· Required Documents: Resume (Mandatory), Portfolio (Mandatory) - Notes on Portfolio Submission - A portfolio of short-form content that you personally planned, filmed, and edited is mandatory. - Please include actual results such as content views, saves, and shares. · Only candidates who pass the document screening will be contacted individually. · Employment may be rescinded if any false information is discovered in the application documents. · For experienced positions only, a reference check will be conducted after the second interview. By applying, you are deemed to have agreed to the reference check. · A 3-month probationary period applies after hiring. (Salary and benefits remain the same) · If an applicant requests the deletion of submitted documents, please send a request to recruit@athomecorp.com, and the documents will be destroyed without delay.

Preferred Visas

Benefits

Cover Letter

Optional

Portfolio

Required